At a special meeting held on July 16, 2012, the Ann Arbor Transportation Authority board authorized purchasing up to $500,000 of marketing and public relations services from Quack! Media and Pace & Partners Inc. over the next five years.
The marketing and public relations work will cover “public relations, education, community outreach and other communication services in support of AATA’s initiatives and general operations.” The two firms were selected after the issuance of a request for proposals that generated
35 13 responses from the 35 firms to whom the request was sent.responses. Quack! Media is an Ann Arbor firm, while Pace & Partners is based in Lansing.
This brief was filed from AATA headquarters at 2700 S. Industrial Highway, where the special board meeting was held. A more detailed report of the meeting will follow: [link]