UM: Fashion & Business

The Detroit News profiles Paige Comrie, a University of Michigan sophomore who’s working for Rent the Runway, a company that “leases” designer dresses. From the report: “Rent the Runway requires Comrie to make a serious commitment – she is responsible for at least 25 dresses. Each month, she must sign up at least 20 new subscribers, known as ‘key holders,’ for her closet of high-end clothing. Comrie needs to consult with the key holders to ensure they look their best and select new inventory to meet their individual styles. Key holders pay a monthly fee of $80 to have unlimited access to the closet’s inventory. One-time rentals are available to nonmembers for $30.” [Source]