Stories indexed with the term ‘Pure Michigan’

A2: Pure Michigan

Writing for Crain’s Detroit Business, Chris Gautz notes the coincidental timing of Ann Arbor-focused Pure Michigan ads running on cable TV at the same time as the University of Michigan men’s basketball team advances to the NCAA tournament’s Final Four. He quotes Michelle Begnoche, public relations manager for Travel Michigan: “This was planned before Michigan made the Final Four. But it’s a great story for us.” [Source]

County Policy Issues: Salaries, Animals

Washtenaw County board of commissioners meeting (Feb. 15, 2012): Two major items – and underlying policy related to them – took up much of the Feb. 15 county board meeting.

Mark Heusel

Mark Heusel, vice president of the board for the Humane Society of Huron Valley, with his daughter at the Feb. 15 Washtenaw County board of commissioners meeting. (Photos by the writer.)

After months of uncertainty and sometimes heated negotiations, the county approved an agreement with the Humane Society of Huron Valley through 2012, along with a strategy for a longer-term solution to the county’s animal control services.

A work group, led by the sheriff, is now tasked with determining the cost of animal control services. The work group will involve other jurisdictions in the county that have animal control ordinances – like the city of Ann Arbor and Ypsilanti Township – but do not currently make financial contributions to the county’s animal control services. The group will present a report to the board by Sept. 15 that recommends a final cost methodology and budget for 2013, based on an agreed-upon scope of services.

In an amendment to the resolution that was proposed from the floor, the board also created a separate task force to develop an animal control policy for the county. The policy will be used to guide the scope of services for a request-for-proposals (RFP). Meetings of the task force will be open to the public and to any commissioner who wants to participate. The task force will submit a preliminary report to the board by May 15, with a final report due by Oct. 15.

Following a lengthy discussion later in the meeting, the board also gave initial approval to an administrative restructuring proposal that included a net reduction of four positions, an estimated annual savings of $326,422, and creation of a new “cross-lateral” team of four current senior managers. The issue of pay increases – given as a result job reclassifications – prompted debate about whether the county’s current policy treats employees equitably at the low end of the pay scale.

Commissioner Ronnie Peterson voted against the restructuring. He objected to the 4% increase that will be given to the cross-lateral team, saying the raises aren’t justified in light of concessions that union employees gave in the most recent round of contract negotiations. A final vote on the proposal is expected at the board’s March 7 meeting.

In other board action, commissioners approved allocating $200,000 to the Ann Arbor and Ypsilanti convention and visitors bureaus (CVBs) as part of funding for a Pure Michigan campaign focused on the Ann Arbor area. The funding comes out of revenues from the county’s accommodations tax. The Michigan Economic Development Corp. (MEDC) is developing a Pure Michigan pilot program, entitled “Sense of Place,” to combine support for tourism and economic development. The Ann Arbor/Washtenaw County area has been chosen as the first region to be featured as a partner in this program, which will include a $1 million national TV ad campaign.

The board approved several other items during the Feb. 15 meeting, including: (1) labor agreements with the final four of 17 bargaining units representing county employees; (2) a change in board rules allowing commissioners to abstain from voting; and (3) a Whitmore Lake improvement project. [Full Story]

Funds Allocated for Washtenaw “Pure Michigan”

As part of funding for a Pure Michigan campaign focused on the Ann Arbor area, the Washtenaw County board of commissioners approved allocating $200,000 to the Ann Arbor and Ypsilanti convention and visitors bureaus (CVBs), out of revenues from the county’s accommodations tax. The vote was taken at the board’s Feb. 15, 2012 meeting.

According to a staff memo, the Michigan Economic Development Corp. (MEDC) is developing a Pure Michigan pilot program, entitled “Sense of Place,” to combine support for tourism and economic development. The Ann Arbor/Washtenaw County area has been chosen as the first region to be featured as a partner in this program.

The campaign will feature a $1 million national TV ad campaign. Ann Arbor SPARK, the local economic … [Full Story]