A2: Food

In his Behind the Counter column for The Atlantic, Zingerman’s co-founder Ari Weinzweig writes about the process of making Zingerman’s Guide to Better Bacon book: “For me, being able to sign that first copy and just hand it directly to Jan (Longone) in one of our offices over on Plaza Drive is really a lot more meaningful than all those others supposedly more prestigious moments that get associated with this sort of thing. … A small, singular moment in time, 60 seconds in an office on the south side of Ann Arbor on a modest Wednesday evening in the middle of May with a collection of fifteen people all at work on other things. But like I said, it really is the little things that matter most to me.” [Source]