UM: Football

Athletic Business magazine looks at UM’s football ticket policy as a part of a broader story on how universities handle demand for student tickets. Marty Bodner, UM’s ticketing director, describes how it works, and what the challenges are. “There’s a lot of emotion and anxiety when you’re transitioning in life and excited to be on campus. Then all of a sudden you’re going to your first football game and you’re sitting out in no-man’s land next to somebody as old as your grandfather. That’s not very welcoming to freshmen.” [Source]