A2: Business

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Two Ann Arbor business owners are quoted in a Detroit News article about using Facebook as a marketing tool. Jenn Cornell, co-owner of Joust Fitness, sees it as “digital word of mouth.” Linda Girard, co-founder of the digital marketing agency Pure Visibility, says: ”I’m not just going to connect with every Tom, Dick and Harry out there…We’re in the business where personality and relationships are really important.” [Source]