A2: Social Networking

By

SeaFood Business Magazine publishes an article on companies that are using online social networking tools like Twitter to promote their businesses. The article quotes Mike Monahan of Monahan’s Seafood Market in Kerrytown, who uses Twitter: “I’m a busy fishmonger…I can get out information early and quickly on daily specials or special fish like striped bass and softshell crabs.” Also quoted is Wendy Williams, an online marketing consultant in Ann Arbor who’s been working with Monahan on his online efforts. Says Williams: “Anytime you can get people to think about your business, it’s a victory…[Monahan's social networking] gives people a flavor of what makes you different from a supermarket seafood department.” [Source]