A2: Business
Forbes magazine reports that Ann Arbor-based Domino’s Pizza is launching a $75 million, six-week ad campaign aimed at promoting its new pizza recipe. From the article: “The ad effort is the largest from the company since two then-employees in Conover, N.C., filmed themselves preparing sandwiches for delivery. One employee put ingredients up his nose and nasal mucus on the sandwiches. It turned into a digital disaster for Domino’s. The video, which has since been removed from YouTube, attracted more than 1 million views and disgusted many consumers.” [Source]