UM: Michigan Stadium

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Writing in the New York Times, former Ann Arbor News columnist Jim Carty reports on the financial status of the renovations and expansion of Michigan Stadium. The article quotes Andrew Zimbalist, an economics professor at Smith College who has written about the commercialization of college sports: “There were a number of choices and they went for the most aggressive choice. It’s likely to pay off because of the strength of the brand. It’s not likely to pay off as handsomely as they hoped and projected, but that’s not unusual.” [Source]